Updated December 18, 2025
Snowflake Venture’s Strategic Equity Investment in AtScale: The Strategic Play for Semantics in the EnterpriseThis isn’t about funding. It’s about control. After 15 years helping enterprises modernize analytics, I’ve learned to ignore the size of the check. What matters is why it was written. Snowflake Ventures led AtScale’s largest equity financing to date. But…
Updated December 18, 2025
Why Snowflake’s Strategic Equity Investment in AtScale Validates the Open Semantic FutureI've spent more than two decades watching the data industry cycle through architectural shifts. Each wave promised to solve this fundamental challenge: delivering consistent, governed analytics that actually scale with the business. Most failed because they optimized for a single…
Updated October 9, 2025
Scaling Semantic Models Across Multiple BI Tools: The Enterprise ApproachToday’s enterprise analytics environments are rarely centered around a single BI tool. Most organizations operate a patchwork of visualization and analysis platforms — Power BI for some teams, Tableau for others, Looker in pockets, and Excel still dominating finance workflows.…
Updated September 30, 2025
The CFO’s Guide to Data Modernization: Cost Control in the Cloud EraThe CFO's Evolving Role in Data Strategy If you're a CFO managing cloud data costs, you've likely noticed your monthly bills looking less like predictable line items and more like volatile stock charts. Welcome to the new reality of data…
Updated September 23, 2025
5 Ways To Dramatically Improve Cortex Analyst Results In Your Snowflake EnvironmentAre you using Cortex Analyst in your Snowflake environment but falling short of the accurate, consistent results you expected? You’re not alone. While Cortex Analyst delivers powerful text-to-SQL capabilities, many organizations find it challenging to get reliable insights from natural…
Updated August 28, 2025
Boost Your Tableau-Snowflake Live Connection Performance: Expert TipsBoost Tableau-Snowflake Live Connection Performance: Tips from the Experts Many organizations rely on Tableau with Snowflake to power real-time analytics, but performance issues often sneak in, especially when live connections are in play. These setups provide instant access to up-to-date…
Updated August 21, 2025
Unlock Power BI Semantic Models: Open Source and Interoperable SemanticsEnterprises have spent years codifying trusted business logic in their Power BI semantic models, reports, and dashboards. These models represent thousands of hours of work from data teams and business analysts to define the KPIs, calculations, and relationships that guide…
Updated August 21, 2025
AtScale Launches Power BI, dbt, and Snowflake Semantic Converters, Freeing Semantics from Vendor Lock-InThe business intelligence landscape has a fundamental interoperability problem. Organizations using Power BI, Tableau, Looker, Microstrategy, and Cognos often struggle with semantic silos that block the adoption of AI-driven analytics, natural language query (NLQ), and BI investments. Today, we're launching…
Updated August 19, 2025
Ultimate Guide to Optimizing Power BI Query Performance in SnowflakePower BI and Snowflake are a powerhouse combo for modern business intelligence. But performance issues can creep in—especially with DirectQuery mode. If your dashboards are slow to load or your queries are hitting limits, you're not alone. This guide breaks…
Updated August 12, 2025
The Definitive Guide to Making Snowflake Data Available in ExcelExcel continues to be the world’s most used analytics tool, with more than 750 million users globally. On the other hand, Snowflake has become a leading cloud data platform for enterprise-scale data management. Bridging these two platforms — while preserving…
