Snowflake Archives

July 29, 2026 / 7 MIN READ

Inside the AtScale and Snowflake Partnership: Why Snowflake Embedded AtScale in Semantic Views

The Snowflake Semantic Views XMLA Endpoint , powered by AtScale, is an integrated product offering. It’s the only semantic solution to have this distinction. It’s not something bolted on the side of Snowflake; it’s the…

Posted By: Mark Palmer

July 20, 2026 / 12 MIN READ

Snowflake Semantic Views vs. Universal Semantic Layer: Which One Does Your Enterprise Actually Need?

Snowflake Semantic Views let you define metrics, dimensions, and relationships directly inside Snowflake, with no extra tooling required. A universal semantic layer sits above your warehouse and works across Snowflake, other data platforms, and every…

Posted By: Mark Palmer

July 13, 2026 / 4 MIN READ

One Governed Layer, Now Live Across Excel, Power BI, and Horizon Context

Power BI and Excel users can soon query governed Snowflake Semantic Views directly. No mirrored data. No business logic was rebuilt outside the warehouse. That’s the news customers have been asking for and AtScale formally…

Posted By: AtScale

June 18, 2026 / 3 MIN READ

AtScale's CPO Luis Maldonado on What It Actually Takes to Make AI Trustworthy

At Snowflake Summit last week, AtScale Chief Product Officer Luis Maldonado sat down with Ravit on The Ravit Show to talk about the announcement everyone at the conference was asking about, and the deeper problem…

Posted By:

June 17, 2026 / 5 MIN READ

It's Got to Be the Semantic Layer, Baby

AtScale’s Dave Mariani and Snowflake’s Carl Perry on why governed semantics, not a smarter LLM, is what makes AI agents trustworthy. For years, business intelligence ran on a human workaround. When two reports disagreed about…

Posted By: Mark Palmer

June 4, 2026 / 6 MIN READ

Why Semantics, Not Metadata, Are the Key to Business Context for AI

Five queries. $17.93 with an unguided LLM. Less than a tenth of a cent with a semantic layer . That 21,000x cost gap, measured by the commercial banking division of a Tier 1 multinational bank,…

Posted By: Dave Mariani

June 4, 2026 / 8 MIN READ

AtScale for Snowflake Semantic Views: Governed Metrics, Everywhere Your Business Runs

Executive Summary Snowflake Semantic Views centralize governed metric definitions inside Snowflake, but Microsoft tools like Power BI and Excel do not natively consume those definitions. AtScale for Snowflake Semantic Views XMLA Endpoint extends governed Snowflake…

Posted By: AtScale

June 4, 2026 / 8 MIN READ

Snowflake Summit 2026: Governed Semantic Views for CoCo, CoWork, Power BI, and Excel

How Snowflake Semantic Views reach CoCo, CoWork, Power BI, and Excel without leaving the platform Executive Summary At Snowflake Summit 2026, Snowflake and AtScale introduced a new way to extend governed Snowflake Semantic Views to…

Posted By: Dave Mariani

June 3, 2026 / 4 MIN READ

A Guide to Semantic Layers for Snowflake CoCo and CoWork

How Snowflake Semantic Views reach CoWork, CoCo, Power BI, and Excel without leaving the platform. At Snowflake Summit 26 , Snowflake renamed Cortex Code to CoCo and turned Snowflake Intelligence into CoWork , a personal…

Posted By: Mark Palmer

June 2, 2026 / 0 MIN READ

AtScale Announces Integration for Snowflake Semantic Views to Extend Governed Metrics to Power BI and Excel

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Inside the AtScale and Snowflake Partnership: Why Snowflake Embedded AtScale in Semantic Views

Snowflake Semantic Views vs. Universal Semantic Layer: Which One Does Your Enterprise Actually Need?

One Governed Layer, Now Live Across Excel, Power BI, and Horizon Context

AtScale's CPO Luis Maldonado on What It Actually Takes to Make AI Trustworthy

It's Got to Be the Semantic Layer, Baby

Why Semantics, Not Metadata, Are the Key to Business Context for AI

AtScale for Snowflake Semantic Views: Governed Metrics, Everywhere Your Business Runs

Snowflake Summit 2026: Governed Semantic Views for CoCo, CoWork, Power BI, and Excel

A Guide to Semantic Layers for Snowflake CoCo and CoWork

AtScale Announces Integration for Snowflake Semantic Views to Extend Governed Metrics to Power BI and Excel